A recap of the 2018 Call for Code Day at Powered Labs

The gathering for our 2018 Call for Code hackathon kick-off was a small one, but we wanted to thank our volunteers and coders who stepped it up and have dedicated their time to creating solutions to mitigate the effects of natural disasters. A big...

Amazing advantages of mid-roll video ads

A new medium for video ads – is mid-roll video is an effective source of advertising? Content publishers are enjoying the revenue from mid-roll video, however, is it an effective medium for businesses? It is estimated that video revenue will surpass over 22 billion by...

Do apps need long-term maintenance?

After years of convincing your organization that you needed an app to compliment your business processes, you finally made it happen. You convinced the company to build the app. Whether it was an iOS app that your employees used in the field that communicated with...

The essential content marketing toolkit

Contrary to popular belief, professional content writers aren't just born overnight. Not everyone can start their day and hammer out 8,000 words of focused, delightful, engaging content that captivates the reader, and inspires them to take action. Truthfully, the...

Top 10: Tips on Paid Search Marketing

Top 10: Tips on Paid Search Marketing If you are venturing into the paid search arena, you may want to get started with these tips.   Top 10 Tips on Paid Search Marketing 1. Start with a limited budget and test the ROI. If the ROI is positive, then gradually increase...